A fast, standard zoom featuring a sophisticated optical design, the HD Pentax-D FA 24-70mm f/2.8ED SDM WR Lens from Pentax is designed for use on full-frame K mount DSLRs, as well as APS-C cameras where it provides a 36-105mm equivalent focal length range. The constant f/2.8 maximum aperture offers consistent performance throughout the zoom range and pairs with a rounded nine-blade diaphragm to produce smooth shallow depth of field imagery. The lens' design incorporates a trio of extra-low dispersion elements, three aspherical elements, and one anomalous dispersion aspherical element to control a variety of aberrations and distortions in order to produce well-corrected images with notable sharpness and even illumination. An HD coating has also been applied to further benefit working in difficult lighting conditions by suppressing lens flare and ghosting for increased contrast and color neutrality.

Complementing the optical performance of the lens is a Supersonic Direct-drive Motor, which offers fast, quiet, and quick autofocus performance that is ideal for both stills and video shooting. A weather-resistant construction is also featured, for working in harsh environments, and a Quick-Shift Focus System and zoom lock lever offer intuitive handling and control.